Commercialising God...

The whole of this world and the pace which it is keeping is because there is a policy always in work, "Doing Bad Things For Good Reasons". This, in other terms, can be thought as "Being Selfish is good, but never be Mean!". And in the same purview we have "Whatever you do, but never bring harm to anyone!". You might be wondering, how are these policies in sync with the title. Call this "my senses awakened" or "my acute observations coming out of the prolonged slumber", but these days, i am sensing things all around me, watching them carefully, trying to study them and to conclude. Solitude has its creativity intact with it, and it gives you a platform to think in your own mind without being changed or manipulated, which is a really tough task to keep up if you are always surrounded by the restless flock. Such a time came to me, when i was on a sojourn as a Roamware's working guest, in Mumbai. The lonely room of "Oritel", b'tifully tiled and well equipped with all the luxurious facilities, gave me the solitude along with the creativity and the awakening senses. One night, while surfing TV channels, my fingers stopped on "Aastha", which everybody knows as a spiritual channel. A program was being broadcast which was a live show of some "Spiritual Congregation" organized by Sh. Sh. Pundit RaviShanker in Banglore(the high tech, IT hub). It was one huge occasion very hard to imagine, with lacs of people from across the globe arrived to attend it. It started with the introductory speech by Mr. Kalam, the honorable President of India and then followed by other big names from India and other countries viz. France, Phillipines, Canada etc. What i smelled in there is, it was one huge "Diplomatic Congregation" more than one "Spiritual Congregation". All the countries who have a diplomatic relationship with India, were invited. The idea behind this gave me a smell of "Brand Building" with the help of "Commercialising God". I was simply amazed and stunned to see that, what a great effort had been put. All i could think was, why was that organized in a place (Banglore), where we hardly have space for this, and I concluded after a li'l thinking that it's the branding in progress using God's name And there is no harm in it. Now, can you link all the policies i mentioned earlier, with the title? Aspiring for the business administration career has given me the eyes and i can feel now, how india is heading towards once America's owned "Capitalization". We gotta make money out of every damn things possible. And that night, i kept watching the same channel for quite long and saw how beautifully all the programs are presented-and-packaged-and-sold not only in India, but in US and other foreign countries. I bowed down to the gods and gurus of the projects who could come up with such brilliant ideas to use "God" to make money. Though this looks a li'l odd, how can anybody do that, and it never happened to me earlier while watching the channel, but I had it in mind "Doing Bad things for Good Reasons". And i know, God is with them, they are working like another King Ashoka, who left all his belongings after the battle of Kalinga, and started to advertize God throughout the world. The new Ashokas are there, using there business Acumen, to sell God and make money out of that. Countries are known as brands for their wines and perfumes, such as Australian wines etc. If you sell good wines, that helps in brand building, But i guess India has broken this traditional style and has made "Spirituality and Yoga" the brand building wines for India. They have tapped this zone and have fully understood the mechanism of how the world is so impressed with this spiritual enlightenment. After the muddling and restless life of the west, India is where they can find peace and spiritual upliftment. When i write this, "God must be smiling at me, thinking what a mortal, humans are...".